Here’s How the Biggest Star in K-Pop, RM of BTS, Has Changed the Game for Samsung Art TVs!
- lewishooper1
- Jul 24
- 2 min read
SHOCKING! BTS's RM just made a move with tech giant Samsung! We have all the details on this exciting new collaboration!
BTS's RM is Their New Art TV Ambassador!
Get ready, ARMY! Samsung Electronics has just made a massive announcement: RM of 21st-century pop icons BTS is officially the new face of Samsung Art TVs! This huge news marks one of RM's first official activities since his highly anticipated return from mandatory military service in Korea. This just goes to show the power that celebrities have when it comes to upselling expensive products.
Why RM?
Since RM is trending all over the internet at the moment, for his solo endeavors and also for his reunion with BTS, this is the perfect time for Samsung to sponsor him as their brand new ambassador.
Known globally as a serious art connoisseur, RM has consistently made headlines for his profound love of the arts, from his visits to the world's leading museums to his impressive private collection of contemporary masterpieces, so this just makes him the perfect person for this opportunity.
Now, in this exciting new role, RM will bring his unique perspective and undeniable passion for visual art directly to Samsung TV users worldwide. Get ready to experience art like never before, curated by the one and only Kim Namjoon! Let's take a look at what ARMY are saying on Social Media!
RM has also released a statement on this historic collaboration. “As someone who finds deep inspiration and comfort in art, I’m honored to partner with Samsung to share my journey and love for visual creativity,” said RM. “Through this collaboration, I hope more people can connect with art in their everyday lives — just like I do.”
What will the collaboration involve?
The collaboration between RM and Samsung will involve a subscription based service which will be launched on The Frame. This is a brand new lifestyle TV which allows users to enjoy a personalized art gallery experience in the comfort of their own home.
![Image: Samsung Electronics' Samsung Art TV [SAMSUNG ELECTRONICS]](https://static.wixstatic.com/media/85bb20_022d88f53573432da28c8a77055c3c5a~mv2.png/v1/fill/w_82,h_47,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_avif,quality_auto/85bb20_022d88f53573432da28c8a77055c3c5a~mv2.png)
That's not all; this platform will offer more than 3,500 pieces of artwork in 4 K resolution from world-famous artists and museums, which have been expanded this year to include Samsung’s Neo Quantum Dot Light-Emitting Diode (QLED) and QLED models.
RMS handsome face will be across all ads, globally which he will be paid handsomely for, and this of course brings recognition to RM and his music. Since RM is a public figure globally, people around the world have learnt to trust him, as he has a recongoisable face. This helps to bring credit to the brands products, and as a result increase their sales. Brand ambassadors leverage their credibility and authenticity to build trust with consumers.
Since RM has a large social media following, his network also helps to promote the brand's message.
What do you think of this brand ambassadorship? Comment below.