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Introducing TUIDE: HYBE's Groundbreaking Girl Group Redefining K-Pop with Fresh Concepts and Sounds!

From member profiles to their game-changing concept and debut track—here is everything you need to know about HYBE's new girl group, TUIDE!


WE TUIDE Member line-up - https://namu.wiki/
WE TUIDE Member line-up - https://namu.wiki/

TUIDE is officially preparing for their entrance into the K-pop world. The girl group will feature seven talented members, with a concept built around the slogan "We tune the tide." They are about to hit the global K-pop market with their brand-new debut mini-album, TUNE & PLAY, on August 24, with a unique Solomonic pop sound. So, who are the members, and what are they all about?



Member Bios


Seohee


Sohee from South Korea is known for delivering an impressive and adaptable vocal range that will bind the group together. Seohee is also known to have a strong stage presence and a striking fashion sense.


Seohee  - Kprofiles.com
Seohee - Kprofiles.com

Seoyeon


Seoyeon is also from South Korea and is known for being able to engage and captivate listeners with her natural and powerful vocals. Not only this, but she brings high energy as the younger sister of TWICE’s Jihyo. Did she get lucky because of her sister's success?


Seoyeon - Kprofiles.com
Seoyeon - Kprofiles.com

Elena


Elena is from the U.S. and is known for being able to bring smooth and multilingual skills to the group. Elena has a global background, which has helped her nail down sharp dance routines and interact well with fans.


Elena - Kprofiles.com
Elena - Kprofiles.com


Jia


Jia is from South Korea and combines powerhouse vocals with crisp, high-impact dance moves. She naturally draws focus whenever she takes centre stage. Although Jia may look innocent in her picture, she for sure has strong vocals and a strong stage presence, not to be reckoned with.



Saki


Saki is from Japan and highlights the line-up with her precise performance dynamics and charm. Her effortless rhythm elevates the group's global choreography. Since high-energy dance routines and bold styles are all the trend in K-pop, Saki should have a slight edge over some of her bandmates.



Seah



Seah is from South Korea and offers a smooth, expressive voice that beautifully lifts their melodic arrangements. Her distinct visual presence creates a lasting impression and will hopefully attract the younger fanbase demographic.





Lee Hani


Lee Hani, a dual Brit and Korean, serves as the bright spark of the group with her infectious smile and upbeat delivery. Her bright vocals give their tracks a fun, youthful bounce. She is also able to bring her European and Korean flair to the K-pop stage, which the Dojeon Media team is beyond excited for.


Lee Hani - Kprofiles.com
Lee Hani - Kprofiles.com


Fan Hype


K-pop fans are already taking to social media to express their excitement for this new K-pop group. For many fans, they are interested to see how the multilingual members help bridge cultural gaps within the group, as well as thanks to the involvement of legendary hitmaker Han Sung-soo.


Some fans are even lucky enough to get a secret preview of the group in Seoul, where lucky attendees can listen to their five tracks before they are officially released to the public.



Sound & Track Concept



TUIDE’s signature "Soultronic Pop" is set to feature a blend of warm neo-soul synths and modern electronic inspiration and beats. This theme is forecast to span their five tracks. What will make TUIDE stand out is their strong visual look and seamless English-Korean lyric transitions. Could this be their selling point in the saturated K-pop market?



Final Thoughts


The Dojeon Media team is beyond excited for TUIDE's summer track, "Sun Kiss." So, mark your calendar for August 24th, when TUIDE's debut mini-album will officially be released.

TUIDE are, of course, in the running for the 2026 summer track. However, what gives them the edge is their strong mix of Asian and Western heritage, and the fact that many of their members are still in the teenage category, so this hopefully brings them a younger fan base.



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