Across India, millennials and Gen Z are embracing Korean culture like never before. Young Indians are obsessed, and it’s not just a phase. Platforms like YouTube, X (formerly known as Twitter), Netflix, and Instagram have made Korean content accessible. Suddenly, K-dramas weren’t just “foreign shows”, but they became comfort watches. K-pop is not just a bunch of Korean singers, but a series that pulls audiences in with its dreamy plots, relatable characters, and just the righ

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