ROSÉ “New Trick” MV Explained: 7 Details BLINKs NEED to Notice
ROSÉ just traded heartbreak for a purple lollipop, a vintage red car, distorted guitars, and a full-blown early-2000s fantasy—and BLINKs are going to want to watch this one more than once.
BLACKPINK’s ROSÉ has officially entered a brand-new solo chapter with “New Trick,” and the music video is packed with details that make the release feel much bigger than a one-off single.
Released on September 18, “New Trick” takes ROSÉ in a noticeably brighter direction, pairing an energetic garage-punk/pop-rock sound with a nostalgic visual world that looks like a 2000s teen movie brought to life. The track was co-written with Amy Allen, who also collaborated with ROSÉ on “APT.,” while Andrew Wells also contributed to the production.
But there's an even bigger twist.
The entire music video was filmed using Apple’s iPhone 18 Pro as part of the company’s “Shot on iPhone” campaign, with acclaimed director Dave Meyers behind the camera.
So what exactly is happening in ROSÉ's “New Trick” universe?
Let's break down seven details BLINKs need to notice.
1. The Whole MV Feels Like a 2000s Teen Movie
The first thing that jumps out is the video's unmistakable nostalgia.
ROSÉ isn't simply performing in a studio with elaborate sets. Instead, “New Trick” places her inside a colorful, sun-soaked world filled with suburban scenery, youthful styling, and a vintage automobile.
The result feels like a mash-up of a coming-of-age movie, early-2000s pop video, and nostalgic teen comedy.
That visual choice makes perfect sense alongside the song.
“New Trick” carries pop-rock and garage-punk energy, with distorted electric guitars and a fast-moving rhythm that recalls the attitude of early-2000s pop-punk while retaining a lighter, dreamier vocal quality.
It's ROSÉ, but it's a much more playful ROSÉ.
2. That Purple Lollipop Is Impossible to Miss
Remember the purple lollipop from the teaser?
It's back—and it immediately became one of the video's most recognizable visual props.
ROSÉ is shown holding the purple “new trick” lollipop, which was already featured prominently in the promotional teaser.
The packaging also carries the “Shot on iPhone 18 Pro” branding, directly connecting the visual world of the single with Apple's campaign.
But visually, the lollipop does something else, too.
It adds a playful, almost mischievous quality to the character ROSÉ is presenting.
Instead of another heavy heartbreak visual, we're getting something colorful, cheeky, and youthful.
And that is basically the entire point of this era.
3. The Vintage Red Car Is Giving Major Nostalgia
Then there's the red vintage sedan.
ROSÉ's appearance beside the classic red car immediately reinforces the video's retro-Americana atmosphere.
The car isn't just random decoration. It works with the rest of the visual language: the suburban setting, school-inspired wardrobe, bright daylight, and nostalgic camera movement.
Together, these elements make the MV feel deliberately removed from the glossy, hyper-modern K-pop visual formula.
It looks lived-in.
It feels like a memory.
And that gives “New Trick” its own visual identity.
4. ROSÉ's Outfit Is Basically a 2000s Teen-Movie Throwback
Fashion is doing a LOT of work in this video.
One of the most recognizable looks features ROSÉ in a school-uniform-inspired outfit, including a blue plaid pleated skirt and navy polo shirt.
It's instantly recognizable as a nod to the teen-film aesthetic that dominated the late '90s and early 2000s.
But ROSÉ doesn't look like she's simply recreating an old trend.
The styling is mixed with her modern image, giving the outfit a contemporary K-pop edge while preserving the nostalgic mood.
And that contrast is important.
“New Trick” isn't trying to literally transport us back to 2003.
It's taking the feeling of that era and filtering it through ROSÉ's current artistic identity.
5. Wait… Was the Entire MV Really Filmed on an iPhone?
Yes.
This may actually be the wildest detail about the entire project.
The “New Trick” music video was filmed entirely on the iPhone 18 Pro as part of Apple's “Shot on iPhone” campaign.
That means the dreamy suburban shots, performance sequences, close-ups and dynamic movement were all captured using Apple's latest smartphone camera system.
The collaboration also puts ROSÉ into the same broader “Shot on iPhone” music-video tradition that has included artists such as Lady Gaga, Olivia Rodrigo, and The Weeknd.
And there's a reason the camera choice is noticeable.
The video frequently embraces movement, natural light, and energetic transitions instead of making everything look overly controlled.
It helps the MV feel more spontaneous.
Which is exactly what “New Trick” is selling.
6. The Gymnasium Performance Changes Everything
Just when the video feels like a nostalgic coming-of-age story, ROSÉ takes the song somewhere else entirely.
The MV expands into colorful performance sequences featuring ROSÉ performing with a live band inside a gymnasium.
And suddenly the garage-punk influence makes perfect sense.
The band setup gives the song a more authentic rock-performance feeling, while the gymnasium location reinforces that high-school/teen-movie atmosphere.
It's energetic without feeling overly polished.
And that distinction is important because “New Trick” isn't trying to present ROSÉ as a distant pop superstar.
She's having fun.
She's performing.
She's playing around.
She's letting the song breathe.
7. The Biggest “New Trick” Is Actually ROSÉ Herself
Here's where the visuals and the song finally connect.
“New Trick” starts from a familiar emotional place: romantic disappointment and heartbreak.
But instead of staying inside that sadness, the song turns toward resilience and moving forward.
The title itself becomes a playful metaphor for finding a different way to deal with heartbreak.
The Black Label describes the track as carrying a message about overcoming hardship and moving forward with one's own “new trick.”
That makes the video's entire aesthetic feel intentional.
The bright colors.
The playful props.
The vintage car.
The youthful clothes.
The band.
The sunshine.
The fast-moving camera.
Everything moves away from the darker emotional atmosphere associated with much of ROSÉ's previous solo songwriting.
ROSÉ herself has discussed wanting to move away from the sad songs that had characterized much of her earlier solo work, describing “New Trick” as one of the particularly cute songs she and Amy Allen have made together.
And that's perhaps the real story behind this release.
ROSÉ isn't pretending heartbreak never happened.
She's simply refusing to let it define the next chapter.
So… What Does “New Trick” Really Mean for ROSÉ?
If rosie introduced fans to a deeply personal and emotionally exposed side of ROSÉ, “New Trick” shows what happens when she decides to have a little fun with all of it.
The sound is louder.
The visuals are brighter.
The styling is more playful.
And the entire MV feels like ROSÉ has stepped into a nostalgic movie where she already knows how the ending is going to go.
She's moving forward.
And she's doing it with a guitar riff, a purple lollipop, and a vintage red car.
Honestly?
That's one heck of a new trick. 💜
The “New Trick” MV Details to Watch Again
Before you hit replay, keep an eye out for:
🎸 The distorted guitar-driven sound and garage-punk influence
🍭 The purple “new trick” lollipop
🚗 The vintage red sedan
🎓 ROSÉ's school-uniform-inspired styling
🏡 The sunny suburban setting
🏀 The gymnasium and live-band sequences
📱 The fact that the entire MV was filmed on an iPhone 18 Pro
🎬 Dave Meyers' dynamic direction
And now we have one very important question for BLINKs:
Which “New Trick” moment are YOU replaying first—the outfit, the red car, the lollipop, the gym performance, or that guitar-heavy chorus? 👀💜 Comment below!
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