The maknae (youngest) of the superstar global sensation BTS, Jungkook, has taken the internet by storm in his latest announcement by Calvin Klein as their newest global ambassador! The announcement was made via social media on March 28 by Calvin Klein. The global denim brand teased fans with "same time tomorrow?" as they previewed a trailer with Jungkook wearing their iconic denim jacket!
The K-pop superstar commented on his role as the new brand ambassador saying, “I have been a fan of Calvin Klein for a long time, and I'm thrilled to be their newest global ambassador. This partnership is very special, as Calvin Klein's heritage and brand values resonate with me. My music is how I communicate with my fans around the world, and I see this partnership as an opportunity to connect with them in a new way. I'm incredibly excited for people to see a new side of me in this first campaign for the brand.”
"My music is how I communicate with my fans around the world, and I see this partnership as an opportunity to connect with them in a new way. I'm incredibly excited for people to see a new side of me in this first campaign for the brand.”
Calvin Klein's Chief Marketing Officer, Jonathan Bottomley praised Jungkook on why this collaboration "made all the sense in the world" stating, “We pride ourselves on identifying globally relevant talent whose cultural impact and values align with our own. Jungkook is one of the world's most popular artists; he possesses a rare ability to connect with international audiences through both his music and his style. We're fortunate and excited to have him join the Calvin Klein team.”
Here's the full video!
K-pop fans have been raving over Twitter and Instagram comments! Here are just what some are saying!
"K-ARMYs already started buying Calvin Klein’s items modeled by JUNGKOOK. His selling-out power is truly incredible! SOLD OUT KING JUNGKOOK is COMING!! "
“Baby I like your style”
"You can see his dimple!! Jungkook has the best smile!"
A fan also posted a giant billboard of Jungkook in the Calvin Klein advertisement from the streets of New York!
A fan on Instagram created a collage of the new advertisement photos stating "Because #damn"!
It is clear that Jungkook has a cultural and fashionable impact on the global community he joins a select group of celebrities who have also collaborated with the iconic brand such as Billie Eilish, Shawn Mendes, and Kendall Jenner.
Let us know if you'll be buying some Jungkook Calvin Klein wear! How excited are you?